Tourism is strongly anchored as an industry in Austria, and INTEGRAL is no exception.
With our research and expertise, we help the tourism industry to focus on the right target groups and offer in-depth target group insights - specifically based on the Sinus-Milieus target group model.
The one fits all principle has long been outdated, guests have very differentiated wishes and needs and must be addressed differently. We tell you how!
See our activities in the tourism sector (most in German language)